Layout design What is your first impression of this design/layout? What do you notice first when you look at this screen/page? Did you have any trouble understanding the interface? Design clarity How would you rate the clarity of the instructions/guidance provided? Do the options/buttons/links make sense to you? Are there any terms or language used that are unclear? Were there any elements on the screen that distracted you or seemed unnecessary? Design look and feel How did using this product make you feel? Were there any moments of frustration or delight while using this product? How does the overall aesthetic appeal to you? How would you describe the tone and language used in the product? How would you describe the overall look and feel of the interface? Does anything stand out to you immediately as either positive or negative? Findability and navigation experience Were you able to find all the necessary information to complete this task? How easy or difficult is it to navigate b
A customer experience (CX) strategy is a company's plan to create positive experiences for customers at every touchpoint of their journey. The goal of a good CX strategy is to exceed customer expectations, which can lead to loyal customers who recommend the brand to others. To create an extraordinary impact on the world through our culture and technology excellence. Start with customer experience and work backwards with the technology. - Steve Jobs What benefits can we give to the customer? Where can we take the customer next? Customer Privacy, Trust, Loyalty, Reliability is utmost important. Social media and customer feedback management - Reputation management Customer Journey Mapping: Empathy Mapping : What do we know about our customers and what we need to know so that we can plan that. Personalization / connection / a relationship with a brand : people want to buy from people not from machines. We need to create Human moments that matter to our business not customer and