All About UX

Persona: Anish (24, M) Student, Pune About Anish: Anish is a college student who travels more often to visit his families and friends across the world. Also, he plans several short trips along with his friends to tourist places in India. Generally, his plans are last hour plans because he is a moody person. He prefers the flights with lowest fare, but always chooses better flights with good service – his preference goes to GO Air most of the time, and he loves to utilize the offers/rewards of the Airline companies. Needs/Goals: - Adventures to see new places - Has family attachments - Active on smartphones - Social with friends and community Key Features: 1. Knowledge of technology and use: 80% 2. Experience of using websites/apps: 40% 3. Use of help documents: 26% 4. Confidence to use website/app: 90% Frustrations: 1. Lack of wireless/3G internet access. 2. Want to see clear information about the screen where I'm - such as if my flight time arrives, I would wa

Skills  UX: - Wireframing, Prototyping, Interaction Designing, and Graphics Designing - Usability Heuristics Evaluation - UX Research techniques - Principles of cognitive psychology - Business Requirements gathering - Field Studies and Usability testing principles and methods - Information Architecture and Task flow analysis UI:  - Front-end development with HTML5, CSS3, LESS, SASS, Bootstrap, Responsive Web Development, Mobile UX/UI, jQuery, AngularJS, JavaScript, Grunt - Web Content Accessibility Guidelines (WCAG) 2.0 Domain Knowledge: - Banking, Insurance, Healthcare, Automotive, Travel, Educational, E-commerce Projects  SumEqual Project Details: - What is the project about It is an education domain where Teachers/Students/Parents collaborate to share information, schedule meetings, and participate in school related activities. - What problem it solves Generally, the process of arranging meeting and passing messages between parents a